Open Access News

News from the open access movement


Sunday, January 25, 2009

Another example of free editions stimulating sales of the same content

Adam Frucci, Monty Python Puts Free Videos Online, Sells 23,000% More DVDs, Gizmodo, January 23, 2009.  Excerpt:

Monty Python started a YouTube channel with tons of their sketches streaming for free. The included links to their DVDs at Amazon. The result was a whopping 23,000% increase in sales....

PS:  Another in a series with this footnote:  It's not about research literature, but how far does it transfer?