Open Access News

News from the open access movement

Tuesday, October 14, 2008

OA as a survival strategy for small publishers

Heather Morrison, Competing in the open access environment: will the smalls have the advantage? Imaginary Journal of Poetic Economics, October 13, 2008.  Excerpt:

In an Open Access environment, it may be that the small, independent publishers and journals have the advantage - if they take advantage of relatively low costs to compete.

The average cost per article will be the key to assessing the affordability of an open access journal, regardless of business model (subsidies of various kinds, article processing fees, advertising). It is the small, not-for-profit society publishers that have the lowest prices for quality provided; if these publishers embrace open access, the larger publishers may find it hard to compete....

Comment.  Small publishers need no reminder that big publishers (through big deals) tend to soak up library serials budgets.  So there are two kinds of reasons to consider OA a survival strategy:  the opportunity to combine lower costs with higher quality, and the evaporating pool of subscription funds --a pull and a push.