Wired Science has the most in-your-face coverage of the formation of PRISM, an advocacy group formed by scholarly publishers to stem the legislative movement towards free access to government-funded scholarly research. This in and of itself is not a surprise, but Wired claims that the site is an example of astroturf advocacy, meaning an organization that tries to position itself as a grass-roots movement when in fact it is created by others wanting to appear to have grass roots support. PRISM is the creation of the Association of American Publishers, so one assumes that the roots of this organization are more likely to grow in the yards of scholarly publishers than the scientists providing the research....
The primary problem with PRISM is that it seems to be advocating on a range of issues which, while valid in their own right, are more about fear, uncertainty and doubt - those familiar sales tools - than the real issues at hand....
[The claim that OA will undermine peer review] seems to be somewhat disingenuous, in that there may be alternative methods for supporting effective peer review that have not been explored by scientific publishers. Certainly a government-mandated publishing of research for free that doesn't take into account how that research is produced has the potential to be an unfunded mandate that could place an undue burden on scientific publishers. This is a real issue, but the answers to the issue may not lie with the government itself - they may lie with addressing how the peer review process is funded in general....
Surely politics should stay out of science, but there's no indication at this time that the government would have the ability to influence the peer review process politically through these proposed [OA] mandates any more than it does today....
If the purpose of PRISM is to convince legislators that there is an advocacy group that supports the publishers' goals then my sense is that they are going to fail. The site is not very convincing and lacks information about its supporters or any input from them that would influence people into thinking that there is a broad base of support for PRISM's views. PRISM does raise some important issues that need to be addressed in the rush to make access to government-funded research public, especially in how to support the peer review process realistically in an era in which public access to research is becoming a given. But the broader outlines of the solutions to many of these problems would seem to lie in how the scholarly publishing community has resisted changes in publishing technologies that disrupt their traditional business models.
With some added focus and some sponsorship of honest debate between government research sponsors, scientists and publishers PRISM may yet serve a positive and constructive purpose as an advocacy group. But if PRISM remains little more than an "astroturf" organization that defends the commercial interests of publishers then it's not likely to gain the needed respect from any of the parties that it needs to influence in this debate. Publishers in general are reluctant to engage their markets in a more conversational manner, but if scholarly publishers can position PRISM as a tool to build an honest conversation about the future of commercial and non-commercial scholarly publishing then they may be able to make some headway. At the moment I wouldn't bet on that happening, but you never know.
Posted by
Peter Suber at 8/30/2007 09:15:00 AM.
The open access movement:
Putting peer-reviewed scientific and scholarly literature
on the internet. Making it available free of charge and
free of most copyright and licensing restrictions.
Removing the barriers to serious research.
I recommend the OA tracking project (OATP) as the best way to stay on top of new OA developments. You can read the OATP feed on a blog-like web page or subscribe to it by RSS, email, or Twitter. You can also help build the feed by tagging new developments you encounter.
